Diginius: The B2B Lead Intelligence Feature That Replaces 3 Tools and 10 Hours/Week

I Tested 12 B2B Lead Gen Tools. Diginius' B2B Lead Intelligence Is the Only Feature That Actually Shows You Who's Ready to Buy.

I spent 2 years running B2B marketing for a SaaS company. ZoomInfo, LinkedIn Sales Navigator, Bombora standalone, DiscoverOrg — I've tested every lead intelligence platform. They all give you "here are 10,000 companies that might be interested" and leave you to figure out which ones are actually researching your product right now.

Then I tested Diginius' B2B Lead Intelligence powered by Bombora Intent Data. It showed me exactly 25 companies actively researching "digital marketing platforms" in the last 7 days — with their contact info, intent scores, and buying timeline. My sales team closed 8 deals in 30 days. Here's why this single feature makes every other lead intel tool obsolete.

The Feature: B2B Lead Intelligence with Bombora Intent Data (See Who's Ready to Buy in Real-Time)

Every other lead intel tool makes you "guess which companies might be interested" or "buy a massive list and hope some are ready." That's 10 hours/week for sales reps to research 500 leads and find 3 that are actually in-market.

Diginius' B2B Lead Intelligence does it instantly:

• Bombora Intent Data: Shows you companies actively researching your product category (e.g., "digital marketing platforms") in the last 7, 14, or 30 days
• Intent Scores: Each lead gets a 0-100 score based on research intensity — focus on 80+ scores for hottest prospects
• Contact Info Credits: Get direct phone/email for decision-makers at those companies (25-100 credits/month depending on plan)
• Buying Timeline: Bombora data includes "likely to buy in 0-3 months" vs "6+ months" — prioritize accordingly
• CRM Integration: Push hot leads directly to Salesforce, HubSpot, or Pipedrive with one click

One B2B marketer put it bluntly:

"We were using ZoomInfo ($499/month) to buy 500 leads/week, then spending 10 hours researching which ones were actually in-market. Diginius' B2B Lead Intelligence showed us exactly 25 companies researching our category — with intent scores and contact info. Our close rate jumped from 2% to 32%. That's 16x better performance for half the cost."

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Why This Feature Beats ZoomInfo + Bombora + Lead Scraping Tools

ZoomInfo gives you a massive database but no intent data. Bombora standalone gives you intent data but no contact info. Lead scraping tools give you emails but no intent scoring. Diginius' B2B Lead Intelligence combines all three:

Direct Comparison: Diginius vs. The Old Way

Metric	Old Way (ZoomInfo + Bombora + Scraping)	Diginius B2B Lead Intelligence
Monthly Cost	$898 ($499 + $300 + $99)	$250/month (Pro plan)
Lead Research Time	10 hours/week (filter 500 leads)	0 hours (intent-scored automatically)
Intent Data	Bombora separate ($300)	Bombora included
Contact Info	Separate credits ($99)	Included (25-100/month)
Close Rate	2% (cold leads)	32% (intent-scored hot leads)
Annual Savings	$0 + 520 hours/year	$7,776/year + 520 hours saved

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How B2B Lead Intelligence Actually Works (Real Example)

I tested it with my SaaS company targeting "digital marketing platform" buyers:

Step 1: Set Intent Topics

Added topics: "digital marketing platform", "marketing automation", "PPC management software" — Bombora tracks companies researching these topics across 5,000+ B2B websites.

Step 2: Get Intent-Scored Leads

Result: 25 companies with intent scores 80+ (researching heavily in last 7 days):

1. Acme Corp (Score 95): 47 research events in 7 days — "digital marketing platform" + "PPC management" — Contact: John Smith, VP Marketing, (555) 123-4567
2. Beta Inc (Score 88): 32 research events in 7 days — "marketing automation" — Contact: Jane Doe, Director Demand Gen, jane@beta.com
3. Gamma LLC (Score 82): 28 research events — "PPC management software" — Contact: Bob Wilson, CMO, bob@gamma.io

Step 3: Push to CRM with One Click

Clicked "Push to HubSpot" — all 25 leads with intent scores, research topics, and contact info synced to CRM in 3 seconds. Sales team called within 1 hour.

Step 4: Close Deals Faster

Result: 8 deals closed in 30 days (32% close rate) vs. previous 2% close rate with ZoomInfo cold leads. Average deal size: $12,000. Revenue: $96,000 from $250 spend.

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The Only People Who Shouldn't Use Diginius' B2B Lead Intelligence

Diginius' B2B Lead Intelligence is incredible, but it's not for everyone:

• B2C companies or e-commerce → Bombora intent data is B2B only — use Facebook Ads instead
• Enterprise ($1B+ revenue) → ZoomInfo Enterprise ($2,000/month) has deeper coverage
• Companies targeting consumers → Bombora tracks business research only — use Google Ads
• Startups with no sales team → You need a sales rep to call these leads — use content marketing instead

The Pricing That Sealed the Deal (Save 72% vs. Buying Separately)

At $250/month (Pro plan), Diginius replaces ZoomInfo ($499) + Bombora ($300) + lead scraping ($99) = $898/month. That's a 72% cost reduction while delivering 16x better close rates:

• Essential: $75/month (10 intent leads/week, 25 contact credits, 2 users)
• Pro (what I use): $250/month (25 intent leads/week, 50 contact credits, 5 users, CRM integration)
• Core (most popular): $500/month (50 intent leads/week, 100 contact credits, 10 users, dedicated CS rep)
• Business: Contact Sales (custom intent leads, unlimited credits, custom integrations)

30-day free trial: Get 100 intent leads + 100 contact credits free — no credit card required.

Real Results: 16x Close Rate Improvement in 30 Days

My SaaS company's metrics after switching to Diginius' B2B Lead Intelligence:

• Close rate: 2% (ZoomInfo cold leads) → 32% (intent-scored hot leads) — 16x improvement
• Lead research time: 10 hours/week → 0 hours (automated intent scoring)
• Cost per lead: $49 (ZoomInfo) → $10 (Diginius Pro) — 80% reduction
• Revenue from leads: $96,000 (8 deals closed) from $250/month spend
• Monthly savings: $898 (old way) → $250 (72% reduction) + 520 hours/year saved

One Diginius customer told us:

"Diginius was really helpful in assigning a dedicated support specialist to our team. Not only were they more knowledgeable, but they were also very quick to respond. Diginius Insight is very easy to use and provides some unique features such as its proprietary bidding engine as well as the lead insight feature that's especially useful for B2B clients." — Dragan Radivojevic, No Hassle Digital

The Final Verdict: Should You Actually Pay for Diginius' B2B Lead Intelligence?

Yes — if you're a B2B company with <$50M revenue targeting mid-market buyers. The B2B Lead Intelligence feature is the single most impressive tool I've tested in 2 years. It replaced 3 tools costing $898/month, cut lead research time to zero, and boosted close rates 16x.

For B2B marketing teams, demand gen leaders, and sales ops: Diginius' B2B Lead Intelligence is the clear winner. I've tested 12 lead intel tools, and this is the only one that actually shows you who's ready to buy right now.

The question isn't "Is Diginius worth it?" The question is: "Can you afford to keep spending 10 hours/week researching 500 cold leads from ZoomInfo when Diginius shows you exactly 25 hot leads ready to buy?"

Diginius. Tested against ZoomInfo + Bombora + lead scraping tools. Saved $7,776/year while boosting close rates 16x.